These TED Talks all focus on the impact of social networking and strategic communication.
Johanna Blakley explains how media and advertising companies are moving beyond presumptions of what we like based on crude demographic segmentations and what changes are in store for the future of media.
Clay Shirky shows how Facebook, Twitter and TXTs help people bypass censors and take news out of the hands of mass media. Former consumers are now producers.
Alexis Ohanian of Reddit tells the real-life fable of one humpback whale’s rise to Web stardom. The lesson of Mister Splashy Pants is a shoo-in classic for meme-makers and marketers in the Facebook age.
Futurist Don Tapscott lists the four core principles that show how this open world can be a far better place.